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 The team

Currently our team consists of BeNovate's founding partner Patrick CRASSON and the two founding partners of The HOW Institute, Marco HOUWEN and Sylvain COTTONG.

We also expand our team according to the needs and required expertise.

Meet The Advuca Team


Patrick Crasson

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Inspiring corporate Inno-Preneur

with a passion for

next-generation Leadership


Marco Houwen

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Passionate about cultivating human centered, highly effective organizations by supporting executives to tap into their unlimited servant leadership potential.


Sylvain Cottong

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Economist by education, and a curious mind by practice.

Fit4Resilience approved consultant

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